iREACH Archives
Click one of the issues below to find out more about the power of newspaper advertising.
June 2008 - Newspapers play a large role in providing election information to voters
April 2008 - Customized Newspaper Advertising launches national online advertising network amid record visits to newspaper websites
March 2008 - Usher in spring with a splash of color and increase the effectiveness of your advertising
February 2008 - Writer’s strike affects television ratings…
January 2008 - Newspapers help consumers in the market to buy products…
December 2007 - Newspapers combine print and online to reach boomers…
October 2007 - Newspaper Web site traffic reaches 59 million a month
September 2007 - Political Ads Stage a Comeback in Newspapers
August 2007 - Reach your targeted audience with newspaper inserts…
July 2007 - Automotive consumers use newspapers…
June 2007 - Newspaper circulation rises in 2006…
May 2007 - Lifelong readers start as teens…
April 2007 - Newspapers engage the consumer
March 2007 - Women and men read their newspaper for different reasons… but they both read
February 2007 - Succeeding with newspaper advertising
January 2007 - Newspapers are most trusted source for political advertising
December 2006 - Two-thirds of adults rely on newspapers for shopping information
November 2006 - Online newspaper audience at all time high
October 2006 - Make an impression on your target market with a splash of color
September 2006 - Reach minorities with the newspaper
July 2006 - Newspaper Readership…more eyes, better results
June 2006 - Newspapers remain the number one source for job seekers’
May 2006 - Newspapers have value as an "opt-in medium"
April 2006 - Thriving Teen Market Influences Billions of Dollars
March 2006 - Newspaper Advertising Effectively Targets All Demographics
February 2006 - Newspaper Advertising Effectively Targets All Demographics
January 2006 - When they are in the market to buy, adults read the newspaper
December 2005 - Teens spend money... and read newspapers
October 2005 - Demographically speaking
September 2005 - Newspaper advertising delivers consumers with the most buying power
August 2005 - Consumers rely on newspapers to save them money
July 2005 - Newspaper advertising extends television’s reach
June 2005 - Online newspaper users are more likely to contact advertisers