Program Description
The small space display advertising networks are designed for advertisers to reach a large audience at a low cost. The 2x2 and 2x4 small space display networks offer advertisers statewide, regional or national coverage designed to best fit their marketing needs.
By utilizing the newspaper networks, advertisers save up to 70% off the cost of placing the same advertising with each participating newspaper.
Network ads are available in 2x2 (2 columns wide by 2 inches tall) and 2x4 (2 columns wide by 4 inches tall) sizes.
Ads are black and white and can include graphics, logos and text. Please contact a Customized Newspaper Advertising account executive for further information.
51% of adults find newspaper ads useful for things they might want to buy.*
The newspaper is the most used advertising source for coupons.*
57% of consumers turn to the newspaper for their coupons, compared to 37% turning to mail, 34% to in-store coupons, or 12% to the internet.*
* 2009 NNA Plan book